Get more direct
bookings.
Know exactly what
drove them.
Stop guessing what’s working. Track every click → booking → revenue with a direct booking funnel built for STR operators.
vs. Airbnb's 15% host fee
You are spending money
without attribution.
You are running ads, optimizing listings, emailing past guests, and testing partners. But if bookings arrive without source and revenue attribution, you keep spending without confidence.
Money goes out.
You guess what worked.
Every dollar, tagged.
Every booking, traced.
Know what drove the booking.
Then scale what works.
Server-side attribution is the wedge. The direct booking funnel, revenue dashboard, and partner links exist to make that attribution useful.
Server-side attribution.
Finally accurate.
Meta CAPI, UTM persistence, and a post-booking webhook fire from our servers — not the browser. iOS privacy can't break it. Works for ads, affiliates, email, and partners.
Every ad dollar,
tracked home.
Connect Meta and Google. We pull spend and impressions daily and match every booking back to the campaign that drove it — even after it cleared through Stripe days later.
Every link
a ledger.
Generate a unique tracked link for every influencer, partner, and channel. Clicks, bookings, and commission settle in real time.
Your property,
sold like a premium brand.
An editorial direct-booking site with Stripe checkout, your domain, mobile-friendly booking, and SEO foundations built in. Built to capture the source before the guest becomes revenue.
worth booking direct.
Direct booking funnel
with source memory.
Capture guest intent before the booking decision is lost. Keep source tags attached through the direct-booking flow so follow-up and revenue reporting stay connected.
Funnel drop-off,
not just visits.
See exactly where guests abandon the page: before the calendar, after dates, during the quote, or inside checkout. Fix the expensive step instead of guessing at the whole site.
Built for operators
who want the numbers.
STR Leads is not for every host. It is for operators who want direct bookings to become a measurable channel instead of a hope-and-refresh ritual.
You care about increasing direct bookings.
You run, or plan to run, paid ads.
You do not trust your current tracking.
You want to know which channels create revenue, not just traffic.
Built by operators tired of guessing what actually drives bookings. STR Leads exists so paid ads, partner links, email, and direct-site changes can be judged by revenue, not vibes.
Read why we are building it
Get early access.
Lock in founding pricing.
First 50 operators only. Founding members get $29.99/property/mo pricing locked in while we roll out the beta with hands-on support.
Attribution first.
If attribution helps you create one extra direct booking per month, the founding price should be easy to justify.
Locked for life.
- 1. You claim a founding spot.
- 2. We reach out to learn about your setup.
- 3. You get early access as beta rolls out.
- 4. We help connect your site, booking flow, and attribution.
7 quick steps · takes 30 seconds
One extra direct booking can change the math · No contracts · Cancel anytime
Questions we keep hearing.
What does "founding member" actually mean?
Do I still need my PMS?
How is this different from my PMS website?
What happens after I pay $29.99?
Is this a finished self-serve product?
Does server-side attribution really still work after iOS changes?
Can I use my own domain?
Know what drives bookings.
Scale the channels that do.
First 50 operators get early access, hands-on rollout support, and founding pricing locked in for life.